David Becker promoted to National Sales Director
Jeff Dyll named Western Region Sales Manager
Minneapolis, Minn., February 13, 2023 – Enova Illumination is making changes to their sales team
leadership to support their growing sales force and market presence. David Becker has been named the
National Sales Director and Jeff Dyll has been named the Western Region Sales Manager.
David Becker brings 17 years of sales and managerial experience to Enova Illumination, most recently as
the Southeastern Regional Sales Manager for Orascoptic. “David’s experience in working with cross-
functional collaborative teams is an additional asset to support Enova’s growing product lines,” said
Roger Heegaard, Enova CEO/President. In the last three years Enova’s sales team has grown from 3 to
14 reps. “I look forward to working with this new sales team to support all the opportunities Enova has in
the magnification and illumination markets,” Becker said.
The additional change in the sales team leadership is naming Jeff Dyll as the Western Region Sales
Manager. “Jeff’s engaging personality and ability to understand our customers’ needs supports Enova’s
customer centric sales strategies,” said Scott Green, Enova’s Executive Vice President of Sales and
Marketing. Dyll brings almost 20 years of sales experience in the media and dental markets. Most
recently he was a territory representative for Orascoptic. Dyll will lead a team of six representatives
covering the states west of the Mississippi. “I am excited to be joining Enova at this period when their
growth and product lines are expanding so quickly,” said Dyll.